Research shows that the attention span of an average
human being is dropping drastically. In this era of the internet and
anytime-connectivity, you have to grab your customer’s attention as fast as you
can or else they are bound to move on without noticing you. Due to these
reasons, brands are finding it more difficult now to stand out from the
competition and stay in the minds of their customers. As such, many companies
are coming up with creative ways to entice their customers into remembering and
trusting them.
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| Branding with Personalised Keyrings |
One such reliable form of marketing – giving
promotional products to existing and potential customers – has now become a
go-to option for people to attract and retain clients. Though people like
freebies but these products are going to end up in the trash, wasting all the
money the brand has invested in creating it, if the promotional product does
not serve a purpose. As such, it is essential that people get products they
will use. Such popular promotional items include key rings, coffee mugs, pens,
notepads, coasters, bags, caps, plastic bottles and more.
Promotional products must be designed in such a way
that the brand logo, name and contact information are clearly visible on the
product. This is the main reason why keyrings are extremely popular among
companies for promotion. Keyrings are easy to design and they serve a purpose
for the customer. The brand name stays in customer’s mind whenever he handles
his keys. These keyrings are also sturdier than other products used as
promotional items.
Keyrings and other promotional products can be handed out to potential clients at trade shows and other events. If you get your contact information printed along with the brand name and logo, a customer can easily contact you in the future. This is a subtle way for brand exposure while also strengthening the market presence of your organisation.
Keyrings and other promotional products can be handed out to potential clients at trade shows and other events. If you get your contact information printed along with the brand name and logo, a customer can easily contact you in the future. This is a subtle way for brand exposure while also strengthening the market presence of your organisation.
If a customer has a product from your company that he
regularly uses, he is more likely to remember and trust you, and consider doing
business with you as compared to your competitors. With all the benefits that
come with personalised keyrings, they are one of the best promotional
products to invest in as a part of your effective marketing campaign.
