Thursday 30 August 2018

A Bottle Opener Can Be Your Strategic Tool for Brand Promotion

A promotional bottle opener is a classic marketing tool—and its ‘classic’ because it works. It’s not the flashiest thing to give to consumers, but it can do wonders in terms of promoting your brand. Some of the most successful companies in different industries choose this item as part of their marketing campaign, and here are some of the reasons why you should probably do the same. 

• They are functional.

Any product that the consumers find to be functional and useful can be an effective marketing tool. Promotional bottle openers are great because they are practical things that people use every day. Aside from opening bottles, they can be handy in many situations, too, such as for opening taped packages, breaking open chestnut shells, and many more.  

• They are cost effective.

Promotional bottle openers are extremely affordable regardless of the material used and the level of customisation needed to suit your brand. Thus, bottle openers are cost-effective. They don't take up much of your marketing budget, but they deliver in terms of results. They can allow you to reach many people at a low cost. 

• They are available in a wide variety of styles.

You can choose from a wide range of colours and styles of bottle openers that best suit your brand image. Go ahead and personalise them by printing or engraving logos, your contact information, and more. That way, your promotional bottle opener can stand out from other companies that also use this item for their marketing. 

Bottle openers can increase your brand exposure since they can be carried easily anywhere. Every time consumers use them or lend them to their friends; more people get to see your company name. This ultimately builds brand recall and identity. 

To make your bottle opener look more attractive, choose quality materials. Better yet, partner with companies that are expert in producing high-quality promotional products.

Source URL: https://expresspromo.com.au/blog/a-bottle-opener-can-be-your-strategic-tool-for-brand-promotion-n52