Monday 27 December 2021

3 Ways to Use Bottle Opener as a Promotional Product promotional bottle openers

There are so many popular choices out there for promotional items and bottle openers might not immediately pop at the top of your head once put on the spot. However, with Express Promo, we believe that promotional bottle openers packs in a lot more to offer compared to other more popular picks.

 

Promotional bottle openers are indeed functional and unique, especially with their ability to be used by both young and old audiences and by their convenience as a hand tool. There is no question that bottle openers are indeed a must-have whenever there is a need to open a bottle of drink. Be it a locally crafted brew or refreshing soda, bottle openers simply get the job done without any complications and without any need for electricity or an internet connection.

 

Promotional Bottle Openers

 

As a dependable tool at home or for events, promotional bottle openers have 3 creative ways of how it can be turned into an effective promotional product.

 

     Do a simple in-store giveaway. The easiest one is to simply give promotional bottle openers to the first 100 people inside a newly opened shop. Even for store anniversaries, you can instantly give customers a free promotional bottle opener to help celebrate such an important milestone in your business. Another simple idea is to simply give out these promotional bottle openers to social media followers who are interested to get one. With your company name and logo engraved onto the promotional bottle openers, you get to maximise the exposure of your brand and get to put your name out there even onto the hands of potential customers.

 

     Offer a free one with a bulk purchase. The best idea to incentivise buying bulks is to include a freebie with the purchase. It has always worked and it is sure to bring in more sales compared to the regular priced items. For example, a free bottle opener for two 6-packs of bottled drinks would encourage consumers to grab the second pack rather than just buying one. You can also give the promotional bottle opener right at the cashier, as a free gift upon reaching a certain amount of total purchase. These small acts may mean more to the consumers as they get to be rewarded and appreciated with just a simple bottle opener.

 

     Send as a courtesy gift when onboarding clients. Showcase your brand and introduce your company through a simple yet functional gift such as a promotional bottle opener. Give newly onboarded clients a promotional bottle opener to show your appreciation for their trust and belief in you and your company. Wrap the bottle opener in a fancy gift box and include a short note of gratitude to make the gift extra special. Also, the promotional bottle opener can be given out to team members as a way to thank them for their service and their loyalty to the company. It can certainly boost morale on the part of the team as they get to see the company brand and logo engraved on the promotional bottle opener itself.

Monday 29 November 2021

4 Amazing Uses Of Promotional Products

Promotional products are not new in the field of marketing. These have come a long way after more and more advertisers have become creative and advanced in how they put brands out. With promotional products in New Castle, Express Promo is your best bet in grabbing great deals and creating unique promo items that best suits your needs.

 

Promotional Products Newcastle

 

Understanding the importance of marketing, promotional products help get your brand and your name out to more audiences and potential clients while still keeping functionality and practicality in place. At Express Promo, we believe that you and your business deserve nothing but the best when it comes to marketing items and promotional products.

 

To better appreciate the advantages of promotional products and to see their different uses, read on!

 

Promotional products make marketing more effective and efficient. Giving target clients and potential customers a promotional product that is customised according to your needs is one of the most effective hacks you can do for your business. Not only are you spreading the name of your business and company, but you are also giving people a free item that they can use and enjoy at home or in the office. It is one thing to see and hear about a certain business or company, but it is different when we are able to touch and feel objects which bear the company’s name and logo. Customers tend to remember names and recall businesses better when they have tangible assets that instantly remind them, especially if they see or use the promotional products on a daily basis.

 

Functional promotional products are always a crowd-favourite. Take promotional products to the next level with functional pieces that people can use at home, in school, and in the workplace. These usable promotional products in New Castle are a great investment as they get to sport the company logo or business name while still providing functionality for all the targeted clients or valued customers. Giving customers promotional products is a way of rewarding them for their loyalty or further elevating their satisfying experience when they do business with you and your company.

 

Promotional products can mark celebrations and big events. A sure-fire way to mark a big event or a big gathering for the business is through giving away promotional products. Limited edition anniversary promo items are always popular and even holiday-themed branded promotional products are crowd-favourites as well. Use promotional products to get into the festive vibe and to also mark such an unforgettable occasion. Imagine having first-year anniversary shirts and tenth-year anniversary mugs to be used and kept as keepsakes as the company further grows stronger.

 

Promotional products can add value for your clients. With the top-notch service or the high-quality product, having promotional products for your clients further adds value. The clients feel like they bring home more than what they paid for with simple add-on details such as a customised tote bag or a free branded USB thumb drive for the deliverables. As they get to use the promotional product more and more, even after doing business with you, clients still get to see the brand and it instils a positive image of the company. As soon as they need another product or they need your services, they are sure to call or message you thanks to your dependable promotional products.

3 Simple Ways to Use Flash Drives As A Promotional Product

In the modern office and school setting, a flash drive has become as vital as a pen. With all readings, documents, research, and contracts transforming from their paper physical counterparts into their digital formats, flash drives have been such a must-have for all office workers and students all over the globe.

 

For students, office workers, and even regular home buddies, flash drives enable digital files to be transferred and stored from one computer device to another. It is used by teachers and students to submit and receive digital readings and projects while office clerks can easily copy and save important presentations and contracts without having to carry around a bulky laptop around town. Even for the average person, a thumb drive is needed to be able to bring their photos and documents to the local printers if they would want a physical printed copy.

 

As a promotional product, flash drives are a great tool to effectively boost your brand recognition. Your clients and potential customers are sure to enjoy receiving great promotional products that get to add value to their daily lives and that they also get to use every day.

 

Promotional Flash Drives with Logo

 

It is true that no one can ever have too many flash drives as each one may serve a different purpose or each one can contain a wide variety of files or digital assets. Promotional flash drives with logos are a popular trend with marketing campaigns today. These handy office companions might seem to be a bit on the small side, but flash drives are sure to pack a punch when it comes to convenience and usefulness.

 

Once transformed into a promotional flash drive, your brand gets front row privileges as your clients get to always carry them and use them for their day to day activities in school, in the office, or even at home.

 

Maximise your promotional flash drives with logo through these 3 simple yet effective ways from Express Promo, read on!

 

      Hand out customised promotional flash drives with a logo as part of your deliverables. The best way to maximise your company exposure is by making sure that the client always remembers your business name and your great work. When giving the client their digital deliverable, a professional and sophisticated way of doing so would be giving the clients their files and other product deliverables. They get to use your flash drive in their own office or workplace which also gets more brand recognition and awareness for even more reach. It is free advertising and they are sure to be back for another order or another project in no time.

 

      Gift your valued clients with promotional flash drives during onboarding. After closing a deal or signing the contract, you can show your appreciation to your new clients by handing them out a simple yet thoughtful token in the form of a promotional flash drive with a logo. You can express your gratitude and excitement for the new project by giving the client something that is customised and highly useful.

 

      Welcome new employees with branded flash drives. Promote your business brand and boost your company morale easily with the help of something as small yet as powerful as customised flash drives. Your staff are sure to be thrilled to get their own flash drive which bears the company logo or the company brand colours. The team can assign these as work thumb drives which can only be used exclusively within the office or for work-related tasks only. This reduces the risk for your computer units of getting any malware or software viruses and it also ensures that everybody always has a thumb drive that they can use whenever it is needed.

Promotional Products Brisbane - How To Use Promotional Products

In the busy city of Brisbane, getting your business name and company brand out is of utmost importance to get more clients. There are tons of money to be made in the market but getting noticed is a huge problem for most business owners who are just starting out.

 

Promotional products in Brisbane can be a bit intimidating for new entrepreneurs and for small business owners. However, with the right tools and a little creativity, putting your brand out and getting your company recognised isn’t as hard and overwhelming as you expect.

 

Promotional Products Brisbane

 

To get you started, here are a couple of tips on how to use promotional products in Brisbane from Express Promo.

 

 

      Daily use items are always a crowd favourite. There is a reason why affordable promotional products, like the Javalin Pen, remain to be a timeless classic when it comes to marketing materials. Choosing items that are highly usable for customers of all ages and types ensures that your promotional products are maximised in terms of views and impact. For example, a branded company pen can be used by both students, tradies, office workers, and even the average person who is simply going to fill out forms.

 

      Ride seasonal trends to get maximum returns. For high exposure and organic reach, giving out seasonal promotional products can easily bring the spotlight to your brand. Customers are sure to enjoy festive promotional products during the Christmas holidays and winter-themed items are most certainly popular during the colder months. Promotional products in Brisbane such as 9 Can Cooler Bags with Pocket, can instantly become a hit with your favourite customers once the summer season kicks in. The more that the cooler bags get used out in the sun, the more potential clients get to see your brand and get to know your business.

 

      Small drops can ripple into big waves. It could be through something as simple as a Full Colour Fridge Magnet, that you could get the maximum impact when introducing your business to your potential clients. These are small promotional products that are not as functional as pens or keyholders, yet personalised promotional products like these get to be displayed the most. Having your brand displayed right where the clients can easily spot them can be like a recurring TV advertisement that gets you more customers all year long.

 

      Reusable promotional items are a great bargain. When picking between disposable paper bags or reusable bags, you can invest a little bit more and get the one that can be used for a longer period of time. With the Avanti Tote Bag, your customers get to use and reuse the bag bearing your company’s name and logo long even after their last transaction.

 

      Don’t forget to have fun. Let’s face it, the best promotions are those that are fun and engaging. There is no perfect science with these items yet these give the customers the most enjoyable times, which also attaches your brand with that dose of good vibes. Giving out fun promotional products such as Stress Hearts can give your brand a more approachable and related feel for your targeted audience.

 

 

So if you are thinking of jumpstarting your marketing campaign to achieve greater brand impact and name recall, look no further as Express Promo can give you affordable promotional products in Brisbane minus the worry and the stress.

Friday 28 May 2021

Custom Promotional Products – How to Use them Effectively

Consumers are used to receiving custom promotional products from big and small brands. Some of those gifts are kept and used for months or even years. Others are thrown away or kept in a drawer somewhere, never to be seen again.

If you want your custom promotional products to serve their purpose, you must think of an effective strategy. You need to give your target market something that they will be happy to receive and proud to use. That's how you can improve your brand exposure and brand awareness!

 Start with creating an impressive design

Promotional products are great because they allow your business to connect with the audience in a tangible way. Unlike TV ads and online ads, these products have the power to engage the senses; specifically the sense of touch. Even if the promotional product isn't your actual product, the experience they provide to the user will help you an impression.

Now, you want to make this impression as good and as memorable as possible. How do you do that? Create a good custom promotional productdesign. Don't just print the company logo and details on the product. Think of an artwork or a witty copy that will catch the attention of your target market.

Make sure the product is high-quality

Take note that that your custom promotional product bears your company name and will be associated with your brand. If you want to make a good impression, make sure that your gifts are made with high-quality materials. If they break easily, then your brand might be perceived as unprofessional and unreliable. Fast-fading prints won't generate a lot of impressions, so make sure that the print quality is also superior.

Know the right place and time  

Don't just give custom promotional products without a strategy in mind. Most marketers will agree that promotional products are best appreciated when they are given at the right place and at the right time. For example, if you are participating in a conference, then that may be the best time to provide participants with free branded pens, notepads, and conference bags.

Tuesday 27 April 2021

Benefits of Using Personalized Bottle Openers

Many businesses are promoting themselves by giving away promo products such as personalised bottle openers that are affordable and effective. Maybe it’s time you did the same. Even with a small budget, you can produce bulks of branded bottle openers and reach hundreds or thousands of potential customers. Aside from the low production cost, there are more reasons why personalised bottle openers remain some of the best promo products out there:

 Customisable to match brand message and image

For promotional products to be effective in marketing a brand, they must be visually appealing while capturing the brand message that you want to convey. The good thing about bottle openers is that they are highly customisable. They are also available in various shapes, sizes, materials, and styles. Whatever marketing image you are trying to portray, there's surely a bottle opener for you. Among the most popular styles that companies are using are boutique bottle openers, jar and bottle openers, credit card-shaped bottle openers, keyring bottle openers, and fridge magnet bottle openers.

Highly functional

Functionality is another key feature that one must look for in a promotional product. The higher its utility, the more brand exposure your business will get. This is another reason why personalised bottle openers are a great idea. Consumers like receiving them because aside from removing bottle caps, bottle openers come in handy in many situations. For example, they can be used for cutting packaging tapes, cracking walnuts, prying off lids. 

How do you ensure that your promotional bottle opener is going to work well for marketing your business? Make sure it’s well-made. Keep in mind that your promotional items are your brand representatives. If you want to appeal to your consumers, you need to use a design that looks professional. You may want to consider hiring an expert artist. And if you want to look trustworthy and reliable, your bottle opener should be built to last. You want something that people will use for a long time.

Monday 29 March 2021

Top 5 Reasons to Advertise Your Brand with Engraved Pens

 Advertising your business using engraved pens may not be a new idea, but it works. It’s a classic promotional strategy for a reason. A pen is one of those old-school, super-practical promotional items that are never go out of fashion! People are always happy to get them; after all, one can never have enough pens. If you are looking for your next giveaway, personalised engraved pens are definitely worth considering.

 1. Pens come in handy in many situations.


Wherever you go and whatever you do, you always run into situations that require a pen ready
, from jotting down notes, to signing receipts, to filling out forms. The fact that pens are very useful make them great promotional tools. Just imagine how much exposure your brand gets every time someone uses it!

 2. Pens are often shared and borrowed.

How many times have you borrowed someone’s pen in your life? You probably lost count. The fact that pens get passed around and shared further increases your brand's chances of getting more exposure, increasing reach, and building awareness to people.

 3. They are versatile promotional gifts.

Engraved pens are very versatile. You can hand them out at conventions, meetings, events, or give as corporate gifts to your partners and VIP clients. Some businesses promote themselves by making pens engraved with their names available at their stores. This way, they can help out people who are in need of pens effortlessly advertise their company.

 4. Engraved pens are beautiful.

Compared to printed pens, engraved pens appear more elegant. There is something about engraved words that make them interesting and appealing to the eyes.

 5. Engraved pens last longer.

The problem with some printed pens is that their colours fade in time. This isn't a problem with engraved pens. Through laser engraving, you can ensure that the design is permanent or stays legible for decades.

Sunday 28 February 2021

3 Reasons Why You Should Be Using Personalized Fridge Magnets for Promotions

Are you constantly looking for ways to make your brand stick in the minds of your customers? Try using personalised fridge magnets. Promoting your brand using these tools can lead to greater exposure, brand awareness, and even sales.

 Below are the three points explain why personalised fridge magnets are great for promotions:

 Fridge magnets are useful

You probably know many people who collect fridge magnet souvenirs as a hobby. Their reason why they decorate their refrigerators with magnets is to be reminded of the places or events they have been to. But fridge magnets are not merely for decoration, they are extremely functional for keeping things such as notes and utility bills secure on the fridge door, where they are easy to see. Chances are, your target market finds fridge magnets to be useful, too. Giving personalised fridge magnets tosuch people will be a great idea, and they will surely appreciate the practicality of this free item.

 Constant exposure

Nearly everyone uses fridge magnets. That’s what makes them wonderful promotional materials, a great way to keep your company's or product's name in hundreds or thousands of households. And did you know that most people open theirfridge about 10 to 12 times a day? If you are going to do the math, that will amount to about 4,000 times in a year. This constant exposure to your promotional fridge magnet can positively impact your brand exposure as well as brand recognition.

They are great references

Most consumers like to take the shortest path to get what they want. Instead of searching online or browsing through telephone directories, they are more likely to turn to their refrigerators to look for contact numbers of the services they need such as food deliveries, auto repair, and cleaning services. Fridge magnets make it easier for your target audience to contact your company when they need your service.


Wednesday 27 January 2021

How To Boost Your Business With Custom Promotional Products

Does your business feel stagnated and not moving towards its targeted goals? It may need some boost in terms of branding and recognition, especially when you are not making any significant impression on prospective and current customers. Custom promotional products may be just what you need to provide positive, lasting impressions. They may also contribute to better brand recognition and recall in the long run, especially if they are high-quality and functional items, which people can use daily. Some examples include fridge magnets, pens, flash drives, keyrings, drinkware, bags, stationery, lanyards, and reusable tote bags.

One of the best things about custom promotional products is they can be customised with your business name or logo. They could even feature a new product you are offering, or share your contact information to make it easier for customers to know how to reach or find your store. Moreover, they are cost-effective to produce and use for promotions. You only have to pay to have them made and then you can give them away. As long as they are used and seen, they can contribute a lot to brand recall and free advertising.

When choosing promotional products, consider items that can best represent your business or your industry. You can also consider the needs of your customers, so they feel more valued when you give them useful items for everyday use. For instance, if you are targeting students or corporate or office workers, custom USB flash drives, drinkware, pens, and notepads might be useful to them. You can also provide eco-friendly tote bags, which customers can reuse when they visit your store again.

There may be a lot of manufacturers of custom promotional products today, but not all of them will be able to provide the highest-quality items, a large selection, and reliable customer service. So, be sure to work only with reputable companies that have a proven track record in producing attractive and durable promotional items for businesses.